"We just hit 100+ Page Likes and we are so excited to find a community of like-minded people on Facebook," stated Rachel Green, Vice President of Marketing for Kimberly-Carr Home Designs, "We know that in the scheme of things, 100 Likes is fairly modest, but for a family-owned business, we think that's something to be proud of."
Kimberly-Carr Home Designs is an independent, family-owned home and bath products manufacturer. The primary focus of the company is on products which are non-toxic and are made of the highest quality materials possible. The company's first release on Amazon is a polyester fabric shower curtain liner which contains no PVCs, unlike vinyl shower curtain liners. To date, the customer feedback, which is an integral part of Amazon's formula for success, has been extremely positive to the Kimberly-Carr brand.
Overwhelming data has been released in recent months highlighting the behavior of consumers on social media platforms. A study by JWT Intelligence revealed that over 40% of men and over 30% of women are more likely to purchase something if a friend has recommended it on a social network. This overlap of social media and consumer spending can be extremely beneficial for the wise business owner.
Again, Rachel Green of Kimberly-Carr Home Designs, "The move to Facebook was something we always planned. Aside from the obvious benefit that social media has for retailers, we wanted to create a community for people who think like we do about the state of consumerism today. We search constantly for new and better ways to keep our homes and our lifestyle "green". We love sharing tips and endorsing products that we use in our own homes to our friends on Facebook."
"Not everyone has a store that sells organic or sustainable goods nearby, so switching to a greener lifestyle can be a challenge," Rachel Green of Kimberly-Carr Home Designs went on to say, "The good news is that many people are finding out about brands like ours on Facebook which is bringing together people who share a common interest like sustainable living and introducing consumers to "green" products that they can purchase online affordably and easily. We think that is social media at its best."
About Kimberly-Carr Home Designs
Kimberly-Carr Home Designs is a premier brand of luxury home and bath products with a focus on quality and green lifestyle. The company is a family-owned and operated producer of high quality home products that are both stylish and free of harmful toxins like PVCs and BPAs.